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How did LifeVantage choose network marketing as a way to distribute its product?

There are a number of reasons why LifeVantage Corporation made the decision to distribute Protandim through network marketing, including the compelling fact that product sales through network marketing has grown into a multi-billion dollar industry.

After a great deal of analysis, LifeVantage concluded that this business model is an ideal way to sell Protandim because Protandim users are typically strong proponents of the product and this makes them want to share the product’s tremendous benefits with others. Network marketing business gives Consultants the opportunity to fully explain the product’s benefits and uses, a key advantage of this distribution model.

With the benefits and science of Protandim, we have the opportunity to be the next great success story in an industry known for producing fast-growing companies.


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