NEWS

COMPANY HEADLINE

Tuesday, January 26, 2010

LifeVantage Announces Expansion of Board of Directors

SAN DIEGO, Jan. 26 LifeVantage Corporation (OTC Bulletin Board: LFVN), the maker of science-based solutions to oxidative stress, announced today that C. Mike Lu, an independent investor, Kay Stout Manovich, founder of Kay Strategic Branding, and Douglas C. Robinson, CEO of WorkWell Systems will join its Board of Directors. In connection with their appointment, LifeVantage expanded the size of its Board to nine Directors. The new Directors bring a broad range of expertise in corporate governance and oversight, management and financial operations, business development and branding strategy principles.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090930/LIFEVANTAGELOGO)

"We are delighted to welcome Mike, Kay and Doug to our Board of Directors. They bring tremendous knowledge and expertise within their respective fields," stated David W. Brown, LifeVantage President and CEO. "We believe their experience will be an important asset as we seek to continue the rapid expansion and growth of our business."

C. Mike Lu

Mike Lu has been actively engaged in investment analysis and portfolio management for the past 20 years. Mr. Lu is currently an independent investor in public markets and private equity; and serves as president of the Lu Foundation, which is focused on education and research. He also serves on the board of advisors for Red Rocks Capital.

Mr. Lu managed the Janus Global Technology Fund from its inception in 1999 to 2006. After joining Janus Capital Corporation as an equity analyst in 1991, he served in a variety of research roles, with a focus on technology company analysis.

Mr. Lu graduated magna cum laude from Yale University and is a Chartered Financial Analyst.

Kay Stout Manovich

Kay Stout Manovich is an internationally known branding strategist, with more than 30 years of experience in understanding, analyzing and improving brand communications.

A passion for creativity and market effectiveness is reflected in numerous Clio's and award recognitions. Ms. Stout Manovich's branding expertise has made her a driving force behind such super brands as: Coca-Cola, Kodak, Pizza Hut, Gerber, RadioShack, Neutrogena, Frito-Lay, Wacoal, Maybelline, Amore Pacific and Healthline.com. She was a strategic and creative leader for the graphic look of 3 Olympic Games: 1996 Atlanta Summer Olympic Games and 1998 Nagano and 2002 Salt Lake Winter Olympic Games.

During her 25 years at Landor Associates, Ms. Stout Manovich was responsible for the final creative product across U.S. and then Europe. She also managed Landor's European then San Francisco headquarters. Ms. Stout Manovich now heads her own company, Kay - Strategic Branding, and continues to work locally, as well as, globally overseeing vital client relationships and partnering with marketing teams worldwide.

Douglas C. Robinson

Douglas Robinson currently serves as Chief Executive Officer of WorkWell Systems, a rapidly growing physical medicine and workers' compensation solutions company. He is a seasoned executive with extensive experience in the Healthcare industry, bringing over 20 years of relevant industry experience, including senior roles at UnitedHealth Group, Deloitte Consulting and PriceWaterhouseCoopers.

Prior to joining WorkWell Systems, Mr. Robinson served as SVP Healthcare Transformation for UnitedHealth Group where he led the significant growth around consumer-driven healthcare (CDH) for UHG. Prior to United, he led Deloitte Consulting's newly formed CDH practice. From 2001-2002, Mr. Robinson served as SVP, National Practice Leader for SynHrgy, an outsourced provider of integrated HR services including Health and Welfare, Integrated Absence Management, Integrated Pension Administration, Work